The holiday season is a prime opportunity to not only spread cheer but also to expand your branding efforts. One creative and practical way to achieve this is through holiday calendars. As a local digital printing company serving businesses in the Orlando area, we understand the significance of making a lasting impression. Here’s how you can use holiday calendars to strengthen your brand and connect with your audience.
Showcase Your Customization
Holiday calendars offer a canvas for showcasing your brand’s unique design and creativity! Incorporate your company’s colors, logo, and a touch of holiday spirit into the layout. A visually appealing calendar serves its practical purpose and also becomes a promotional tool that hangs on your clients’ walls all year long!
Highlight Special Events
Take advantage of the calendar format to highlight special events within your company. Sure, major holidays can go on the calendar, but so can annual events pertaining to your business! Whether it’s anniversaries, product launches, or community initiatives, featuring these events on the calendar keeps your clients informed and engaged with your brand throughout the year.
Personalize for Clients
Consider offering personalized versions of your holiday calendars for your clients. Incorporate their company name, logo, or even key milestones into the design. A personalized touch goes a long way in building strong relationships and making your clients feel valued. We can help bring personalization to your projects through our direct mail and variable printing offerings! Just talk with one of our sales associates to learn more.
Use QR Codes for Interactivity
Integrate a splash technology into your holiday calendars by incorporating QR codes. We’ve been big fans of QR codes since the pandemic, and we still see plenty of our clients using them to drive traffic to online platforms through physical means!
These codes can link to exclusive content, promotions, or even a holiday playlist curated by your company. This interactive element adds a fun touch to your calendars and also give people more of a reason to keep the calendar around!
By using holiday calendars strategically, your digital printing company can make a meaningful impact on your clients and the community. As the calendar becomes a part of their daily lives, your brand will be at the forefront of their minds, fostering a sense of connection and loyalty.
At Xerographic Digital Printing, Orlando’s leading digital print shop, we help companies make meaningful connections with their customers and clients through fun and innovative digital printing. Click here to request a quote.
